To write a news piece, a mammoth amount of preparation is entailed. When it comes to the actual writing, the writer must convey all of this information concisely within an often very limited word count.
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Content is critical to ensure your message reaches the most people online. The more content you produce, the higher your conversion rates and the faster your business will grow.
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Featured articles goes where hard news stories can’t, thanks to fewer limitations on space and time. As a snapshot of the human condition, they all share a human-interest angle. Here are the important steps to follow when tackling these challenging but often highly creative pieces of writing.
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The interview is the foundation of journalism—and being a good interviewer goes a long way. At ALHAUS we regularly interview people of interest, including artists, musicians, and entrepreneurs, and have worked out six rules for best practice.
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The English language is replete with linguistic quirks, borrowed words and discordant pronunciations, and can prove unwieldy for the average publisher or editor, let alone a non-native speaker. The history of the evolution of this language—and attempts to shape its style—is long and rich, spanning centuries.
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Editorial calendars are easy to create; manage your workflow; and ensure that you are meeting all of your content goals. Here are some tips for creating a killer editorial calendar for 2018:
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Editorial services are broken down into four different types and each can help ensure that you are publishing the best quality content that engages readers, expresses your brand, and keeps people coming back for more (Huffington Post). Here are the four types of editorial services:
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The Alhaus team was delighted to assist in the launch of the Ireland's Ancient East website and looks forward to consulting with the Ireland’s Ancient East Digital Team on content management, editorial, design, testing and development requirements.
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Some more big news on the Visit Dublin front, as last Friday (19th October) marked the launch of the new marketing campaign and branding, “Dublin — A breath of fresh air”.
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We're delighted to announce that Visit Dublin has been shortlisted for the eir Spider awards in the following categories: Best in Listings and Classifieds and Best in Travel, Sport, Leisure and Tourism.
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Fáilte Ireland is Ireland’s National Tourism Development Authority, dedicated to supporting the Irish tourism industry and promoting Ireland as a tourism destination.They provide a range of practical business supports to help tourism businesses to develop and market their products and services.
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Discover Ireland is a consumer-focused site promoting Ireland as a high-quality and competitive tourist destination for domestic holiday-makers. It features comprehensive information and listings for Irish accommodation, activities, events, tourist attractions and Irish holiday special offers.
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A new Discover Ireland campaign aimed at encouraging Irish consumers to take their holidays at home was successfully launched in May. The #this is living campaign revolves around a series of online “playlists” – lists that feature 10 events or ideas for family adventures, romantic activities or exciting outings with friends.
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A new Fáilte Ireland online campaign aimed at securing growth and winning additional market share in the four main markets of Great Britain, US, Germany and France was launched in May 2014.
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