This month’s influencer is Ian Anderson Gray—founder of the Confident Live Marketing Academy, and international speaker, trainer, teacher and consultant. From an early love of tech to going viral, Ian shares the secrets to his success, along with some vital career tips.
Read MoreThis month’s digital influencer is writer, entrepreneur and highly sought-after speaker, Josh Steimle. The founder of Influencer Inc and former Forbes columnist gives us an insight into his marketing world.
Read MoreWe continue our monthly series of digital influencer interviews by having a chat with SEO consultant Barry Adams; a renowned keynote speaker, Chief Editor of State of Digital and a specialist in #TechSEO and #NewsSEO.
Read MoreAnyone who’s been through a website refresh knows how invested stakeholders throughout the organization can be in the outcome. Fonts, colors, images, language ... from the C-suite down, few things invoke more passion than the public face of the company. But are people really focusing on the right things?
Read MoreMobile optimisation ensures that readers can access your content no matter what device they are using. Last year, ALHAUS offered four tips to help get you started. Here are four more to help you make your site even more mobile-friendly.
Read MoreCreating backlinks to your website can help increase your traffic. There are many strategies to develop backlinks, and one of the easiest but most often underutilised is to use images.
Read MoreKeywords are an essential part of a good SEO strategy. However, using too many keywords or using one too frequently can reduce the quality of your content.
Read MoreCheck out our handy list of the major nuggets to be aware of when creating written content, to keep your blog fresh, dynamic and compliant with Google guidelines.
Read MoreMany marketers are caught up on vanity metrics such as page likes and views but to truly rate the efficacy of your content strategy, you need to look at deeper metrics. Deeper metrics evaluate engagement and retention, rather than passing interest.
Read MoreAs voice search technology develops, becomes more precise and finds its feet in our mobile world, will the manner in which people search have an impact on your SEO ranking? We have a look at the changes, consequences and future of voice search.
Read MoreBe warned! SEO can be damaging to your brand if not utilised correctly. Here are four rules to follow to use SEO effectively in marketing content.
Read MoreNowadays, everyone is offering content. So it’s more important than ever to exercise best practises. To help you get started, here are five mistakes to avoid in 2018.
Read MoreKeywords are the words and phrases that people use to find the content on your website. Keywords are entered into search engines as queries and the results are determined by the relevance of the content on your website.
Read MoreAnyone who sees your content will read your headline, but not everyone will read your content. Thus a strong headline can matter as much, if not more, than your content. Find out how to optimise your headlines for SEO. Headlines that incorporate SEO can increase blog traffic, give you a higher SERP, and improve your social signal value.
Read MoreIncorporating an SEO strategy on Facebook can help build your brand authority and improve your website traffic. Here are three SEO basic strategies to use on your Facebook company page.
Read MoreVoice search is fast becoming the standard to search the internet. This way of search is very different from traditional search and requires a different approach to SEO.
Read MoreFor the first time since 2010, Google has updated its SEO starter guide. This exciting update has some great information for content managers. Here is everything you need to know about the new updates:
Read MoreNo matter your skill level, there are some key factors you need to be aware of that can impact your position in query results. Here are the six factors that have the biggest impact on your SERP:
Read MoreOnline shopping traffic increases dramatically over and after the holiday season. With New Years fast approaching, here are some last-minute SEO tips you can use to boost sales.
Read MoreWe all know why SEO is important for our websites but do you know the advantages to including off-page SEO to your content strategy? Off-page SEO occurs outside your website, most notably in social media postings, but there are other possibilities.
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