Podcasts have rapidly become the consumer’s favourite way to be entertained. The marketing potential to reach millions of people and attract a larger audience has quickly grown. There are no signs that the popularity of podcasts will slow down. People can listen to podcasts while doing anything.
Read MoreLearning how to speed up the process of content writing will save you time and money. As you practice the following techniques, they will come easier to you.
Read MoreCreating great content is a piece of the puzzle to becoming a successful content creator. Being a great writer does carry a lot of weight where content is concerned but truly successful creators know it requires a considerable effort. Professionals know that outside of their offices they still have to keep up with the trends of their industry as well as sharpen their knowledge.
Read MoreArtificial Intelligence (AI) has reached the online publishing industry and it is taking it by storm. AI is the beginning of some major changes that will impact publishing in the future. Developments in AI are already proving advantageous.
Read MoreEffective communication begins before the copywriting starts. Having a strong foundation will help you achieve continued success in your content.
Read MoreHere are the most important updates and developments in international accessibility this month.
Read MoreGoogle has been working diligently to prevent ads from interrupting the user experience and have left many advertisers concerned about a loss of revenue from their marketing efforts.
Read MoreAfter a rash of fake news, intrusive content ads, and black hat SEO tactics began to negatively influence search results, Google rolled out a series of major algorithm updates. Some of these updates were not communicated to the public. These nameless updates have been dubbed Fred.
Read MoreAs a content manager, it is essential that you create universally designed content so that everyone can have access to your great content. This can be challenging if you have no experience in creating inclusive content or do not understand web content accessibility guidelines.
Read MoreSimply posting general content regularly on social media accounts won’t cut it in the modern, digital marketplace.
Read MoreCopywriting requires more than just a mastery of the written language; copywriters also have to be able to connect your audience to your brand.
Read MoreWhether your business is first starting out or you are just implementing an online marketing strategy, creating content can be challenging. Fortunately, if you understand the process, you can master content creation.
Read MoreIn order to help you find the CMS that is right for your business, ALHAUS has put together an ongoing series to cover every factor in this decision. Take a look at part 3 in the series…
Read MoreKeep up-to-date with the latest developments in international accessibility for this month:
Read MoreIn order to navigate the new update system, you will need to measure, gauge, and make allowances for sudden updates in Google’s algorithm.
Read MoreThere are a variety of tools and techniques that can help you save time on your social media content creation so you can keep publishing great content at a high volume.
Read MoreHere are the most common mistakes that we see in B2B copywriting and that content managers should always try to avoid.
Read MoreWhat determines great copy can vary from industry to industry and reflect unique company brands. However, there are some basic characteristics that all great copy shares no matter what the product, service, or industry.
Read MoreOne of the primary functions of content is to create consumer trust with your brand. By publishing consistent, informative content, you can demonstrate your industry expertise and position your company as a thought leader, thus creating consumer trust. In order to build trust, you have to have a good content strategy. Here are some tips:
Read MoreHere are some tips to ensure that your company is creating quality content at a rapid pace to help grow your business.
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